latino lingo

All things related to effective Hispanic marketing, Hispanic advertising and Hispanic public relations.

Thursday, September 13, 2007

Football taking hold in Futbol audience

Hispanic Business magazine is reporting that NFL football games kicking off the season helped NBC claim four of the top five spots in the Hispanic TV ratings, citing Nielsen Media Group.

Here are the top 10 English-language programs among Hispanics and their respective ratings for the week of 3-9 September:

1. Sunday Night Football (NBC), 7.5
2. NFL Thursday Night Special (NBC), 5.5
3. Friday Night Smackdown (CW), 5.0
4. NFL Sunday Night Pre-game/Kickoff (NBC), 4.5
5. NFL Thursday Night Pre-game/Kickoff (NBC), 4.3
6. The OT – NFL post-game show (Fox), 3.7
7. Family Guy – 9:30 p.m. Sunday (Fox), 3.5
7. America's Most Wanted (Fox), 3.5
7. Family Guy – 9 p.m. Sunday (Fox), 3.5
10. Primetime: Crime (ABC), 2.8

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