latino lingo

All things related to effective Hispanic marketing, Hispanic advertising and Hispanic public relations.

Friday, May 29, 2009

Who is Hispanic?

The Pew Hispanic Center has a great article about what & who exactly is a Hispanic or Latino. I chuckle because I tell people I didn't know I was Hispanic until I came to the U.S. I always thought I was just Colombian. But, it's a common question I get when giving presentations on marketing to U.S. Hispanics. Good reading.

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