See, we told you so!
The Latin Grammys, done entirely in Spanish this year, attracted 1.8 million more viewers than last year's English version, according to a hot-off-the-press Univision press release on Hispanic PR Wire.
Other highlights mentioned in the release:
-- It was the most-watched broadcast in the history of the event among Adults 18-34
-- It made Univision the country’s #3 network, regardless of language.
-- It delivered 630% more Hispanic Adults 18-34 and 481% more Hispanic Adults 18-49.
-- In Los Angeles, the program was the #1 show in the key demos of Adults 18-34 and 18-49, beating all other stations in the market, regardless of language.
-- In Chicago, Adult 18-34 and 18-49 audiences increased an extraordinary 844% and 614% respectively.
-- In New York, Hispanic Adult 18-49 audiences saw a seven-fold increase over the previous year’s telecast.
Other highlights mentioned in the release:
-- It was the most-watched broadcast in the history of the event among Adults 18-34
-- It made Univision the country’s #3 network, regardless of language.
-- It delivered 630% more Hispanic Adults 18-34 and 481% more Hispanic Adults 18-49.
-- In Los Angeles, the program was the #1 show in the key demos of Adults 18-34 and 18-49, beating all other stations in the market, regardless of language.
-- In Chicago, Adult 18-34 and 18-49 audiences increased an extraordinary 844% and 614% respectively.
-- In New York, Hispanic Adult 18-49 audiences saw a seven-fold increase over the previous year’s telecast.
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