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All things related to effective Hispanic marketing, Hispanic advertising and Hispanic public relations.

Thursday, March 29, 2007

Univision sale finalized

Broadcast Media Partners' purchase of Univision -- the largest Spanish-language broadcast network, became final today. Broadcast Media Partners is comprised of Saban Capital Group, Madison Dearborn Partners, Providence Equity Partners, Texas Pacific Group and Thomas H. Lee Partners.

Stay tuned to see what changes are made and how this sale affects (positively and negatively) Univision as we currently know it.

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